Sorry aren't faking it

Disillusionment and Resilience

After experiencing disillusionment with the music industry, North London band Sorry channeled their frustrations into their emotionally charged third album, *Cosplay*. This album represents a significant evolution in their sound, blending familiar influences with their raw, distinctive style.

Inspiration from Adam Curtis

The concept for *Cosplay* partly stems from an encounter with Adam Curtis, the influential filmmaker known for works like *HyperNormalisation*. Asha Lorenz, the band’s singer and guitarist, reminisces about meeting Curtis backstage during an orchestral event. “We ended up going backstage, and he was there. We had pints with him,” she recalls. During their conversation, Curtis shared his thoughts on cosplay, explaining how it originated from gay voguing and has evolved into a broader cultural phenomenon. This idea resonated with Lorenz, who was already contemplating the nature of modern references in music.

The Problem with Modern References

Lorenz articulates her concern about the superficiality she sees in contemporary fashion and music, where individuals adopt iconic styles, such as Avril Lavigne outfits, without comprehending their significance. “People are taking lots of different things, but they don’t feel a real connection,” she notes. This observation highlights a cultural shift where authentic engagement with pop culture is diluted, allowing for a recontextualization of styles and sounds.

A Kaleidoscope of Influences

In *Cosplay*, Sorry embraces this concept across its eleven tracks, crafting a sound that reflects a postmodern sensibility. The album maintains the band’s signature dark and brooding indie-rock vibe while incorporating a diverse array of references. It weaves in nods to cultural figures like Yukio Mishima, pop hits like Toni Basil’s “Mickey,” and even the hip-hop project *Watch The Throne*, all while addressing themes of relationship breakdowns and the complexities of navigating London’s dynamic post-punk scene.

Navigating Disenchantment

“I’ve been in the music world for a long time, and I just feel a bit disenchanted by it,” admits Lorenz. This sentiment underpins the band’s creative process, as they grapple with the superficiality of modern culture while striving to create authentic art. As they forge ahead, Sorry continues to explore the depths of their influences, reinterpreting them into a sound that is distinctly their own.

Source inspired by international fashion publications. Adapted & edited for Maverick.

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