Swarovski and Jordan Are Icing Out Your Shoe Closet This Spring

Swarovski x Air Jordan: A Shimmering Spring Statement A Radiant Collaboration Returns Swarovski and Jordan Brand reunite to present a bold, luminous reinterpretation of the Air Jordan 1 High OG—one that unapologetically celebrates maximalism and modern luxury. This anticipated collaboration transforms the beloved sneaker into a crystalline masterpiece, offering a fresh perspective on a streetwear […]

Adidas Is Outfitting Your Pets for Lunar New Year, Too

adidas Celebrates Lunar New Year with Fashion-Forward Pet Capsule After captivating sneakerheads and style enthusiasts with its sold-out Lunar New Year jackets earlier this year, adidas returns to the festivities with a playful twist—this time, the iconic Three Stripes is dressing pets in celebration. The new capsule, devoted exclusively to four-legged companions, has already ignited […]

The Most Unforgettable Beauty Pop-Ups of All Time

The Allure and Impact of Beauty Pop-Ups There’s a singular electricity that pulses through city streets when a beauty pop-up descends—lines curling around blocks, social feeds ignited by anticipation, the air thick with the promise of limited editions and viral moments. These fleeting spaces, equal parts retail theater and cultural event, have emerged as the […]

EXCLUSIVE: Noy Marvali – From a Local Clinic to the Global Stage

BREAKING: While her waiting list in Israel is months long, the aesthetics guru is quietly orchestrating a dramatic move overseas. We investigated the buzz surrounding her work with international pageant models and returned with the story of a self-made empire builder who started at 16 and is now teaching the world the meaning of Israeli […]

Rabanne Says "Let's Dance It Out"

Rabanne Invites You to “Dance It Out” A Celebration of Uninhibited Glamour Rabanne’s Pre-Fall 2026 collection arrives with unapologetic exuberance, living up to its title: “Let’s Dance It Out.” This latest campaign is electric with movement and mood, channeling the sensuality of a midnight dinner party and the wild abandon of a city girl dancing […]

The Hypebae Best: The Top Sneakers, Collaborations and Footwear of 2025

The Hypebae Best: Defining Sneakers and Footwear of 2025 As the calendar turns to 2025, the highly anticipated Hypebae Best returns—an annual, meticulously curated guide to the year’s most exceptional sneakers and footwear. This season, the industry is invigorated by boundary-pushing collaborations, where legendary sportswear brands partner with visionary female creatives. Together, they are crafting […]

Hattie Crowther Just Reworked Classic Football Kits Into Cozy Winter Hats

Hattie Crowther Elevates Upcycled Football Kits into Luxe Winter Headwear A Visionary Approach to Sportswear Reinvention At the forefront of modern upcycling, Hattie Crowther has built a reputation for transforming classic football kits into unexpected fashion essentials. Her previous work—ranging from sculpted corsets to impeccably tailored button-down shirts—has captivated the sustainable fashion community and established […]

Ella of MEOVV Is Global Brand Ambassador of MAC

Ella Gross Announced as MAC Cosmetics’ Global Brand Ambassador MAC Cosmetics has officially named Ella Gross—the multifaceted artist and frontwoman of K-pop sensation MEOVV—as its newest global brand ambassador. Renowned for her ability to effortlessly bridge the worlds of music and beauty, Ella brings a singular vision to MAC, one that echoes the brand’s legacy […]

Carhartt WIP and Salomon Link Up For Their Second Sneaker Collaboration

Carhartt WIP and Salomon Reunite for a Modern Sneaker Statement A Dynamic Creative Reunion Carhartt WIP and Salomon reignite their creative synergy, marking their first collaborative project since the widely lauded partnership of 2022. The duo revisits Salomon’s celebrated X-ALP silhouette, seamlessly merging technical innovation with a contemporary design ethos. This latest iteration epitomizes versatility—engineered […]