A Landmark Debut for Prada Beauty
Prada Beauty ushers in a new era, unveiling a series of striking firsts. The house has named Bella Hadid as its inaugural global beauty ambassador—a milestone announcement accompanied by the debut of Prada Touch, the brand’s first-ever blush. As the face of this launch, Hadid marks a transformative moment for Prada Beauty, embodying its evolving vision with characteristic poise.
Bella Hadid: The New Face of an Evolving Vision
Renowned as one of the most influential models of her generation, Hadid exemplifies a modern ideal: self-assured, individual, and unapologetically herself. Prada, in an official statement, lauds her as the embodiment of its avant-garde beauty philosophy—one rooted in revealing the authentic self through a refined interplay of skin and dimension. Her timeless allure and inimitable presence resonate perfectly with Prada Beauty’s ethos.
Prada Touch: Innovation in Color
Prada Touch itself signals a bold innovation. Described as “as blendable as a cream and as durable as a powder,” this blush offers remarkable versatility. Its buildable formula allows for either a subtle, natural flush or a more impactful, sculpted look, catering to a spectrum of preferences. Available in eight nuanced shades, Prada Touch is crafted for seamless layering, promising multidimensional radiance.
On Counters Soon
Priced at $42 USD, Prada Touch will be available at Sephora from March 22. As Prada Beauty charts this new course, all eyes are on Hadid and the possibilities the brand’s expansion will bring.
Beauty News Beyond Prada
Elsewhere in the beauty world, Olympians Tara Davis-Woodhall and Hunter Woodhall step into the spotlight as the faces of Clinique’s latest campaign. The industry continues to embrace diverse icons, signaling a broader shift in how beauty is celebrated and represented.
