
Jasmine Tookes Channels Miranda Priestly for Brunel’s Latest Campaign
A Playful Homage to an Icon
Jasmine Tookes, the visionary behind luxury body care brand Brunel, unveils the Awakening Vital Radiance Body Lotion with a campaign film that is as witty as it is stylish. Drawing inspiration from the cult classic The Devil Wears Prada, Tookes steps into the formidable shoes of Miranda Priestly, infusing the role with her signature elegance and sharp humor. Joined by model and friend Sara Sampaio, the duo brings a playful energy to the screen, offering a satirical take on Brunel’s relentless pursuit of the perfect body lotion—a nod to the high standards of both fashion and beauty.
The Art of Elevated Body Care
Discerning beauty aficionados will appreciate Brunel’s commitment to innovation in a market saturated with uninspired formulas. The Awakening Vital Radiance Body Lotion is meticulously crafted to deliver a sensorial experience, marrying advanced skincare science with a luminous, healthy finish. This new release is the embodiment of Brunel’s philosophy: body care should be as luxurious and efficacious as facial skincare.
Inside the Formula: Science Meets Radiance
The Awakening Vital Radiance Body Lotion is powered by a curated blend of potent actives. Glycerin provides intensive, long-lasting hydration, while vitamin C works to brighten and even skin tone. Niacinamide boosts natural radiance and reinforces the skin’s barrier, and caffeine offers a subtle firming effect, leaving skin visibly toned and awakened. The result is an immediate, radiant glow, with nourishing benefits that build over time.
Shop the Launch
Brunel’s Awakening Vital Radiance Body Lotion is available now at brunel.com for $36.
In Other Beauty News
Elsewhere in beauty, Bed Head has introduced its latest heat defense range. For an in-depth look, visit the full gallery at Hypebae.





