SKIMS Beauty Relaunch
Following Kim Kardashian’s recent teaser about the relaunch of SKIMS Beauty, the brand has officially appointed Diarrha N’Diaye, founder of the popular beauty line Ami Colé, as its new executive vice president of beauty and fragrance. N’Diaye’s appointment comes after her brand Ami Colé ceased operations in September, prompting her to reassure her community via Instagram that her journey in beauty is far from over.
N’Diaye’s Expertise
With over 14 years of experience in brand building and product development, N’Diaye’s expertise is a significant asset for SKIMS Beauty. In her new role, she will be responsible for leading product innovation and crafting the brand’s overall strategy. “SKIMS is for everybody, and now we’re trying to create beauty for everybody,” she stated in a press release. N’Diaye expressed her enthusiasm for bringing high-quality formulas and a customer-first approach to the brand.
A Collaborative Vision
The synergy between N’Diaye, Kardashian, and Jens Grede, the CEO of SKIMS, was evident from their first meeting. The trio bonded over a shared passion for beauty and quickly devised plans to modernize beauty routines. N’Diaye emphasizes her ambition to do more than simply launch new products; she aims to create an inclusive space where everyone feels represented.
Kardashian’s Confidence
Kim Kardashian praised N’Diaye’s unique ability to blend the emotional with the tactical aspects of beauty. “There was no better person to help us do that than Diarrha,” Kardashian remarked. She highlighted N’Diaye’s exceptional talent for innovation and authenticity, which will drive the future of SKIMS Beauty.
For more insights into beauty, explore ripple Home’s modern take on aromatherapy. Click here to view the full gallery at Hypebae.
Source inspired by international fashion publications. Adapted & edited for Maverick.
We respect copyrights. Articles on this site are submitted and written by external contributors. If you believe any content infringes your rights, please contact our team at Info@maverick-magazine.co.il.
ref:03bdb2f4-b26b-4445-9598-2f946fab7101
